5 characteristics of successful PR pros

A lot of people want to get into Public Relations these days. More journalists are making the crossover, more graduates are entering the industry, more students are selecting PR as their course of choice. We work in one of Ireland’s boom sectors.

With a 30+ year track record of recruiting and developing PR talent, not to mention working with some of the world’s most famous brands, Cullen Communications knows what it takes to forge a successful career in this industry.

If you’re considering a career in PR, these are the characteristics you’re going to need:

Top notch communications skills

It stands to reason that the best PR professionals are better than average communicators. “In public relations, writing is everything