Maximising PR with Podcasts: A Must-Read Guide for Irish Brands
In the fast-evolving world of media, Irish brands face a constant challenge—how to cut through the noise and connect with an audience that’s busier and more distracted than ever. Enter podcasts: a fresh, intimate medium providing direct access to your target audience....
Dublin Fringe Returns with a Timeless Reminder: Creativity is Precious
Dublin Fringe Festival is back this weekend (Sept 7-22), promising more than 500 trail-blazing performances across 29 venues while giving new and emerging artists a unique forum to push the boundaries of creativity and storytelling. Relevant Insights...
MaaS is More: How Car Brands are Getting Smart About Mobility
In the past 15 years or so, there has been a global revolution in how society plans for the mobility needs of an ever-growing population. Policy makers and mobility stakeholders recognised that without a serious rethink, many parts of the world would have to contend...
Inspiring Marketing Campaigns: Paris 2024 Olympic Advertising Magic
As the dust settles on the highs and lows of Euro 2024 (where we happened to correctly predict Spain as the champions!), the global sports advertising arena braces itself for another massive event – the 2024 Olympic Games in Paris. Against the backdrop of the City of...
Euro 2024: The Sponsorship Business Behind the Game
Next Sunday, millions of football fans will be glued to their TVs for the final of the UEFA European Championship 2024. However, the players won’t be all that catches the eye. Between the advertising hoardings, media rooms, players’ kits and even the ball itself (it’s...
Cullen Communications Named PR Agency of the Year at 2024 PRCA Awards for Excellence
Cullen Communications has been named PRCA Agency of the Year for 2024 at this year’s annual PRCA Awards for Excellence, which took place in Dublin’s Radisson Blue Royal Hotel last week. We were named PRCA Agency of the Year (1-15 employee category) after a stellar 12...
Taylor Swift in Dublin: Why the ‘Eras’ Tour is a PR & Marketing Masterclass
When the highest-grossing concert tour of all time announced a string of European dates, Irish fans went into a frenzy to secure their tickets. With three sold-out shows at the Aviva Stadium and 150,000 ecstatic fans counting down the seconds, Taylor Swift’s Eras Tour...
Brands Can Take Pride in Contributing to Growth of LGBT+ Support in Ireland
More than three decades ago, as the peace process ramped up in Northern Ireland and Niamh Kennedy secured another Eurovision title with ‘In Your Eyes’, the year 1993 delivered another historic event – the decriminalisation of homosexuality in Ireland. Prior to June...