Dare 2b Most Advanced Torrek Activewear Hiking Range Launch
Dare 2b Most Advanced Torrek Activewear Hiking Range Launch " Working with Dare 2b, the leading multi-sportswear brand, we devised a launch campaign for the new Spring/Summer 2024 Mountain Series featuring an array of activations to truly elevate the hiking...
Influencer Engagement with Dare 2b Active Wear
Influencer Engagement with Dare 2b Active Wear " Our team provide integrated communication strategies focused on media and influencer relations, product gifting, media partnerships and launch events to support their business goals. A key part of our work with...
Rarefied Air: Novaerus Teaming Up with Leinster Rugby
Rarefied Air: Novaerus Teaming Up with Leinster Rugby " We have worked with the McGreals Group since 2020, helping to raise awareness of Irish-manufactured Novaerus air disinfection technology throughout the pandemic and beyond. Novaerus devices have been...
Putting the ‘Irishness’ in Breakfast Rolls with Applegreen
Putting the ‘Irishness’ in breakfast rolls with Applegreen " Applegreen is a well-established convenience store and forecourt retail chain. We re-launched their famous breakfast roll in Ireland, making the decision to use only 100% Irish products, sourced from...
- Why the ‘not our decision’ defence rarely works in a crisis
- In the lOOOp: The importance of business continuity planning during silly season
- When the cover-up becomes the campaign: World Cup sponsorship and the power of PR
- Authenticity, Pride Month & Gay Spar
- Why your brand needs a crisis management plan now more than ever
