Halloween: How Ireland’s Ancient Traditions Became a Global Sensation
How the Irish people held fast to the ancient traditions of Samhain and did a superlative PR job in selling Halloween festival abroad.
From Short-Form Video to Gen-Z Engagement: 2024’s Top Social Media Trends
Explore 2024’s top social media trends, from short-form video to Gen-Z engagement, plus 2025 predictions to keep your brand ahead.
Cullen Communications Wins 3 Golds at International PRGN Best Practice Awards 2024
Current PRCA Agency of the Year recognised on global stage for excellence in consumer PR, content marketing and SEO, and agency promotion.
Maximising PR with Podcasts: A Must-Read Guide for Irish Brands
How Irish brands can harness the power of podcasts to elevate PR strategies and forge deeper connections with their audience.
Dublin Fringe Returns with a Timeless Reminder: Creativity is Precious
Like Dublin Fringe Festival, the PR industry relies on creativity and new ideas to stand out from the crowd.
MaaS is More: How Car Brands are Getting Smart About Mobility
Mobility as a Service (MaaS) transforms transportation into a single on-demand service through the concept of smart mobility.
Inspiring Marketing Campaigns: Paris 2024 Olympic Advertising Magic
Discover how some of the world’s leading brands capture the Olympic spirit as the 2024 Games get underway in Paris.
Euro 2024: The Sponsorship Business Behind the Game
Sports sponsorship is a mutually beneficial partnership for all parties. But why do the biggest brands choose football to advertise?
Cullen Communications Named PR Agency of the Year at 2024 PRCA Awards for Excellence
Cullen Communications has been named PRCA Agency of the Year for 2024 at this year’s annual PRCA Awards for Excellence.
Taylor Swift in Dublin: Why the ‘Eras’ Tour is a PR & Marketing Masterclass
Taylor Swift’s Eras Tour is set to boost the economy of every city it visits, with cities all over the world leveraging PR and marketing strategies to celebrate its arrival.
Brands Can Take Pride in Contributing to Growth of LGBT+ Support in Ireland
Brands can ensure their communications strategies connect with the Pride values of inclusivity, respect, and acceptance.
Authenticity in Influencer Marketing: Why It Matters in 2024
Influencers’ authenticity significantly impacts the trust their followers have in their recommendations. But how do we find such creators?