It’s not just what you say – 10 tips to get your tone of voice right

Tone of voice matters in everything, from an influencer post to a Zoom call to the blog you’re reading now – here are 10 handy tips for PR professionals.

How to select the right influencer for your brand

Influencer marketing is big business, but clever brands need to find the right fit in order to reap the benefits of this growing market.

Why SMEs need the power of PR

For Irish SMEs trying to get their name into the marketplace on a limited budget, PR offers the best possible bang for your buck.

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