Now that we’re into a new calendar year, our social media content strategies for 2026 are beginning to take shape. Generating fresh ideas is not always easy but luckily there’s a ready supply of dates, milestones and national/international days that can bolster your posting schedule.
In this blog, we’ve picked out some of the key calendar dates that can not only help you to boost your visibility but raise awareness around certain causes or movements, and even start meaningful conversations with followers. There’s a mix of social, cultural, business-focussed and fun dates here (with some keywords for context) so help yourself and happy posting!
Relevant Insights
January
- World Logic Day (14 Jan) – Reason, logic, problem-solving
- Blue Monday (20 Jan) – Mental health, wellbeing, work-life balance
- Data Protection Day (28 Jan) – GDPR, trust, transparency (very relevant for Irish & EU brands)
February
- St Brigid’s Day (1 Feb) – Public holiday in Ireland, Irish culture, women, springtime
- France v Ireland (5 Feb) – Opening game of 2026 Six Nations, Irish sport, sponsorship, branding
- Safer Internet Day (10 Feb) – Online safety, digital wellbeing
- World Radio Day (13 Feb) – Media, broadcast, audio, content, listenership
- Valentine’s Day (14 Feb) – Customer love, staff appreciation, brand affinity
- Lunar New Year (17 Feb) – Diversity, inclusion, global audience
March
- B Corp Month (1-31 Mar) – Sustainability, business as a force for good
- World Book and Copyright Day (5 Mar) – Copyright, content, publishing, book lovers
- International Women’s Day (8 Mar) – Gender equality, women in business
- World Sleep Day (13 Mar) – Wellbeing, productivity, work-life balance
- Mother’s Day (15 Mar) – Families, mothers, lifestyle
- St Patrick’s Day (17 Mar) – Public holiday in Ireland, Irish identity, culture, humour, diaspora
- Clocks go forward (29 Mar) – Extra daylight, outdoor activity, wellbeing
April
- April Fool’s Day (1 Apr) – Light-hearted, playful brand content
- World Health Day (7 Apr) – Health, wellness, CSR
- Earth Day (22 Apr) – Sustainability, ESG messaging
- National Workplace Wellbeing Day (29 Apr) – Employer stories, work-life balance, engagement
May
- Bealtaine Festival (1 May) – Irish arts, creativity, culture, ageing well, community
- May Day (4 May) – Public holiday in Ireland, work-life balance, summer coming
- Mental Health Awareness Week (11-17 May) – Diversity, neuroinclusion, storytelling
- National Bike to Work Day (15 May) – Workplace, mobility, work-life balance, fitness
June
- Pride Month (1-30 June) – Inclusion, diversity, authentic allyship
- Earth Overshoot Day (5 Jun, TBC) – Sustainability, climate action, consumption
- World Environment Day (5 Jun) – Climate, sustainability, ESG
- Father’s Day (21 June) – Family-focused or lifestyle brands
- Social Media Day (30 Jun) – Industry insights
July
- All Ireland Hurling Final (12 July) – Irish sport, culture, branding
- World Emoji Day (17 Jul) – Fun, high-engagement posts
- Summer Holidays Season (1-31 July) – holiday humour, outdoor activity, Irish weather
- World PR Day (16 Jul) – Public relations, storytelling, strategic communications
- Al Ireland Football Final (26 July) – Irish sport, community, culture, rivalry
- Friendship Day (30 July) – Community, customer relationships
August
- International Youth Day (12 Aug) – Education, future skills
- National Heritage Week (16-24 Aug) – Irish culture, history, tourism
- Electric Picnic (28-30 Aug) – Culture, music, bands, branding, sponsorship
September
- Back to School (early Sept) – Planning, productivity
- World Suicide Prevention Day (10 Sept) – Sensitive, support-focused content
- European Mobility Week (16-22 Sept) – Sustainability, mobility, transport
- International Podcast Day (30 Sept) – Media, broadcasting, audio, content, branding
October
- Start of ‘Heating Season’ (1 Oct) – Irish weather, heating, renewable energy, sustainability
- Road Safety Week (5-12 Oct) – Awareness, mobility, road safety
- World Mental Health Day (10 Oct) – One of the strongest engagement days
- Dublin City Marathon (25 Oct) – Sport, fitness, community, good causes
- Halloween (31 Oct) – Creative, humorous, seasonal content
- European Cybersecurity Month (1-31 Oct) – Tech, finance, public sector
November
- World Kindness Day (13 Nov) – Positive brand values
- International Men’s Day (17 Nov) – Mental health, awareness, advocacy
- Black Friday (date varies) – Retail, B2C, ethical sales discussions
- Movember (1-30 Nov) – Men’s health awareness
December
- Giving Tuesday (1 Dec) – Charity partnerships, CSR
- Christmas (25 Dec) – Seasonal messaging (often pre-scheduled)
- Year in Review/Wrapped (late Dec) – Performance highlights, reflection
Get help with your social strategy
Any dates we’ve left out? Be sure and let us know in the comments. And if your brand could do with a little help when it comes to social media management, we’d love to chat – contact us today for a free social media consultation. Thanks for reading!

About the author
David Powell is a copywriter and content specialist with Cullen Communications



