Branding Suite & E-commerce Website for Aligned Learning

Aligned Learning, a corporate training organisation based in Westmeath, sought to expand beyond their word-of-mouth growth strategy. They needed a broader reach to attract a wider audience and achieve their next phase of growth. Cullen Communications was engaged to support this expansion.

Our work with Aligned Learning began with a complete overhaul of their branding suite. We designed a new logo that reflected their professional and modern approach. Alongside this, we created a cohesive set of branding materials, including a letterhead, email signature, and social media profiles. We also developed templates for key documents such as proposals, training materials, invoices, and PowerPoint presentations, ensuring a consistent and polished look across all client communications.

To further strengthen Aligned Learning’s market presence, we designed and launched a new website tailored to the client’s specifications. The website featured a user-friendly design and was e-commerce enabled, allowing Aligned Learning to sell their courses online. Integrated payment processing facilitated credit card transactions, and the system was set up to auto-generate email invoices, streamlining the administrative process.

The rebranding and digital transformation significantly enhanced Aligned Learning’s visibility and professional image. The new website not only increased their online presence but also provided a seamless platform for clients to purchase courses directly. This comprehensive approach positioned Aligned Learning for substantial growth, reaching a broader audience and establishing a solid foundation for future expansion.