Bringing Cybersecurity Knowledge to the Public
Bringing cybersecurity knowledge to the public " BSI Group, also known as the British Standards Institution is the national standards body of the United Kingdom. Founded in 1901, the group produces technical standards on a wide range of products and services and...
Opening of McArdle Skeath €20 Million Dublin Supply Chain Facility
Opening of McArdle Skeath €20 million Dublin supply chain facility " As a significant investment and milestone for the McArdle Skeath brand, messaging was key to ensuring a successful campaign, as one of Ireland’s leading supply chain management providers. The...
Ford 100: Celebrating 100 Years in Ireland
Ford 100: Celebrating 100 Years in Ireland " In 2017, Ford Ireland marked 100 years since the company’s arrival in Cork, where Henry Ford, of Irish descent, founded a manufacturing plant. This once-in-a-lifetime campaign was designed to celebrate that legacy...
‘Sean’s Quick Pick’ – Launching Tipp24 in Ireland
‘Sean’s Quick Pick’ – Launching Tipp24 in Ireland Cullen Communications launched the online lotto betting brand Tipp24 in Ireland in March 2017. To explain the concept and convey the brand’s Irish credentials, we recruited the Ireland rugby international Sean...
- Why the ‘not our decision’ defence rarely works in a crisis
- In the lOOOp: The importance of business continuity planning during silly season
- When the cover-up becomes the campaign: World Cup sponsorship and the power of PR
- Authenticity, Pride Month & Gay Spar
- Why your brand needs a crisis management plan now more than ever
